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Development[ edit ] In March , reports began circulating that Fox Entertainment Group had plans to launch a national Fox Sports cable network by August known as Fox Sports 1, giving the sports division a dedicated cable presence to better compete against established networks like ESPN.
Also in its portfolio were the Fox Sports Networks , a group of regional sports networks both owned by Fox outright or by other companies through affiliation agreements with FSN; in addition to carrying play-by-play rights to several local sports teams, these regional networks also featured common national content produced and distributed by Fox Sports, including national college sports broadcasts and specialty programs such as The Best Damn Sports Show Period and Baseball's Golden Age.
The reports indicated that Fox planned on converting one of these niche sports channels, Speed — which focused on auto racing and other motorsports, as well as motorsports-related specialty programs, into the new Fox Sports 1 due to its established reach on U.
While that number is relatively less than ESPN's total reach at that time 99 million homes , it is also more than the In terms of growth, Fox Entertainment Group acknowledged that Fox Sports 1 would start modestly and not be competitively equal with ESPN right out of the gate; however, the company foresees the network growing incrementally, believing that the channel will be on-par with its senior competitor within a few years of its launch.
Here on America's new sports network, our promise to you is that we will share your passion for the game, never take ourselves too seriously, and, most importantly, never put ourselves above the game nor the athletes.
We will be informative without ever sacrificing accuracy.
We work for you, the fan, and every day we will live up to this simple promise. Now let's get on with the show.
A representative for Fox Sports stated that was intended to streamline the channel's marketing, and reflect common usage. The contract succeeded one with ESPN.